adidas Brand
Project Management / Production
Produced & Project Managed key brand initiatives for the brand design & events function.
Types of projects:
- Overall brand adidas visual design guidelines
- Overall brand adidas tone of voice guidelines
- Packaging design concept creation
- Concept and realisation of different visual identities for global marketing events.
- Concept development of employee magazines.
- Retail environment design & concept creation
- Logo design
Produced photo shoots locally as well as across Europe & USA, involving several locations, talent, creatives and budgets.



adidas Football
Brand Design Direction SS13
Produced Photo Shoot in Milan, managing travel, talent management, location scouting and booking. As well as project managed assets and guidelines for global use.






FW13 Leo Messi
Brand Design
Produced Football Super Shoot in Berlin which included 5 different locations and 5 different photographers and creative Directors. Managed post and project managed Leo Messi Brand Design assets and guidelines for global use.